Last year, OpenAI released ChatGPT, which has attracted over a hundred million users in less than a year, making it the fastest service to reach one hundred million users in history. Now, OpenAI plans to launch an “App Store” based on GPT technology, allowing developers to sell customized ChatGPT services on the platform.

OpenAI intends to create an AI App Store, which will allow for the sale of customized GPT technology.

According to a report by The Information, insiders claim that OpenAI is considering launching a marketplace platform that will allow developers to sell AI models based on their own AI technology. The report suggests that former CEO Sam Altman revealed this plan to developers when he visited London.

Although OpenAI has demonstrated the versatility of its chatbots with ChatGPT and GPT-4, there is still plenty of room for improvement when it comes to incorporating these technologies into work processes. By opening up its platform, OpenAI hopes to attract developers from around the world to customize their AI technologies to suit various industry needs and work environments, thereby accelerating the pace of commercialization.

It is conceivable that in the future, this platform will be like an AI version of Google Play or the App Store. If a company wants to leverage AI technology, it will no longer need to spend a lot of time and resources developing customized AI solutions that meet its business needs or negotiating with AI companies. Instead, they can simply search for AI applications that meet their needs on the OpenAI platform.

This plan seems to be in its early stages, and it is unclear whether OpenAI will charge a commission on App Store sales, as Google and Apple do. However, some companies have already expressed interest in the platform. AI service company Aquant and online education institution Khan Academy are both interested in offering their own customized AI models on the OpenAI platform. Khan Academy was also a partner when OpenAI released GPT-4.

OpenAI accelerates AI application deployment through global developer engagement.

Since its launch, ChatGPT has been adopted by hundreds of companies. However, in the face of an increasingly competitive AI field, OpenAI has also begun to accelerate its pace, enabling AI technology to be transformed into application tools more quickly. One of the ways they thought of was to launch a platform for global developers to participate.

From tech giants such as Google and Microsoft integrating generative AI technology into various productivity tools, providing AI-assisted summarization, document organization, and letter writing to Meta announcing the integration of AI-assisted photo editing functions into its social media platforms Facebook and Instagram, the speed of AI technology implementation is increasing.

Companies without their own generative AI technology choose to partner with startups to accelerate product integration. For example, Oracle recently announced a partnership with startup Cohere to integrate its AI technology into a series of products for customer use. Cohere will also use Oracle’s cloud to train and build AI models, which is very similar to Microsoft’s investment in OpenAI.

While major companies are accelerating AI investment and application, OpenAI may not be able to maintain its previous pace. Previously, the launch of the ChatGPT App by OpenAI was considered to accelerate the transformation of AI into tools and empower users. This time, they hope to deepen GPT technology into every corner through global developers.

By building an AI version of the App Store, developers can sell customized AI services, which can help OpenAI’s technology reach a wider customer base. Although this may compete with the platforms operated by its main investors, Microsoft, and customers such as Salesforce.

McKinsey & Company estimated that generative AI technology will be able to automate work that currently occupies 60% to 70% of employees’ time, thereby enhancing employee productivity and ultimately creating $4.4 trillion in value for the global economy. Among them, customer management, marketing, software engineering, and R&D are the four major areas that will be most affected by generative AI.

If OpenAI’s AI version of the App Store can be opened, the moment when generative AI helps improve work efficiency and achieves the estimated $4.4 trillion value estimated by McKinsey may come faster.